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Beauty salon design

There are 1,394,483 Hair & Nail Salons businesses in the US as of 2023, an increase of 2.7% from 2022. The beauty salon market is highly competitive. The equipment is expensive. The quality of services is based on the people who work in your salon. This means that employees require loyalty, attention, and high pay. All these inputs are important to consider before opening a beauty salon to avoid losing money and time.
Concept of the Restaurant Elements
Concept of the Restaurant Elements
Basic Steps to Interior Design for a Beauty Salon

  1. Define your target audience - the visual image of the beauty salon and the types of services will be different for men, women, or families with children. What exactly will you specialize in - Hair Salon, Cosmetology and Wellness services, Nail Salon, Spa Salon, Barbershop, or Hybrid Salon? Consider facilities for people with disabilities.
  2. Determine the price level of services and customer expectations from your business. The higher the cost of services, the higher the expectations of customers from the quality of services, the interior design of the beauty salon, and special attention from the staff.
3. Remember that clients do not visit beauty salons to look attractive. People satisfy their needs for vivid impressions, gain respect and value, and emphasize their identity through the values that your brand broadcasts. The more your values are close to customers and implemented with high quality, the higher the loyalty of customers and the more stable and more often they will visit your salon.

4. Provide, if possible, the location of the salon with the possibility of parking or close access to public transport. Consider signs, a large and attractive sign for the salon on the street, and navigation inside the building, so as not to create additional difficulties for customers.

Additional areas
Beauty products store area
5. In addition to services, you can also make money by selling products. This could include anything from shampoo and conditioner to hairbrushes and styling products. Think of an attractive display area for such products.
6. Consider functional areas, for example,
  • reception, entrance, and welcome area, waiting area
  • locker room
  • halls for the provision of basic and additional services
  • staff quarters
  • hair washing areas/spa areas, etc.
  • bathrooms
  • beverages
  • additional goods sales area.
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Mary Shafran | EXPERIENCE DESIGN
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